MTV On-Air Promotions

This collection showcases on-air promotional spots for MTV original programming created during my tenure. I led the execution of visual identities, ensuring strict adherence to brand guidelines while emphasizing each show’s distinct character.

Beyond broadcast, I adapted these assets across social media and OOH platforms, consistently delivering under tight production schedules. I also played a key role during MTV’s major rebrand, evolving motion systems to meet new minimalist standards while preserving the network’s signature energy.

Year: 2017 - 2025

Role: Motion Graphic Designer / Animator

Key Tools: After Effects, Photoshop, Illustrator


Featured Projects: Cribs, Jersey Shore Family Vacation, Teen Mom Series, Catfish, Ridiculousness, Love and Hip Hop, Unplugged, Family Legacy, MTV Technical Difficulties Message and more


Before & After Rebranding

Pre-rebrand: Individualized typography and bespoke end pages tailored to each show.
Post-rebrand: Streamlined the visual system with unified typography and a consistent end-page structure, while preserving dynamic animation styles.

Pre-rebrand: Logo-focused layout

Post-rebrand

Post-rebrand: Host-focused layout

Pre-rebrand

Post-rebrand